The Role of Creative Ignorance: Portraits of Path Finders and Path Creators
Produktnummer:
18380a358f40f74402821769b2ae9e55af
| Autor: | Formica, P. |
|---|---|
| Themengebiete: | Entrepreneurs Entrepreneurship entrepreneur entrepreneurism experimentation ignorance knowing knowledge path creation university |
| Veröffentlichungsdatum: | 16.12.2014 |
| EAN: | 9781137489623 |
| Sprache: | Englisch |
| Seitenzahl: | 148 |
| Produktart: | Gebunden |
| Verlag: | Palgrave Macmillan US |
Produktinformationen "The Role of Creative Ignorance: Portraits of Path Finders and Path Creators"
Traditionally, company experts and outside collaborators innovate by developing the knowledge map. Success or failure of incremental innovation hinges on this path. The Role of Creative Ignorance suggests the knowledge map should be abandoned and replaced with a new methodology, that of creative ignorance. With over 30 years of experience in international economics and entrepreneurship, Piero Formica explores the concept of creative ignorance in combination with path creation and its disruptive effect on entrepreneurship. Using narrative examples of innovators and companies worldwide, he introduces the characteristics of successful path creators that overstep the boundaries set by knowledge maps to open up new, unprecedented routes and connect them each other. In doing so, path creators reveal latent, unexpressed needs of consumers and drive innovation forward.
Sie möchten lieber vor Ort einkaufen?
Sie haben Fragen zu diesem oder anderen Produkten oder möchten einfach gerne analog im Laden stöbern? Wir sind gerne für Sie da und beraten Sie auch telefonisch.
Juristische Fachbuchhandlung
Georg Blendl
Parcellistraße 5 (Maxburg)
8033 München
Montag - Freitag: 8:15 -18 Uhr
Samstags geschlossen