Produktnummer:
18ae3534675f3843bb922801c740b809ef
| Themengebiete: | Discourse Analysis Zulu brand communication linguistic strategies multimodality political crisis reputation management rhetoric social media |
|---|---|
| Veröffentlichungsdatum: | 18.06.2024 |
| EAN: | 9783031430589 |
| Sprache: | Englisch |
| Seitenzahl: | 562 |
| Produktart: | Gebunden |
| Herausgeber: | Jakaza, Ernest Mangeya, Hugh Mhute, Isaac |
| Verlag: | Springer International Publishing |
Produktinformationen "The Palgrave Handbook of Language and Crisis Communication in Sub-Saharan Africa"
This handbook provides a detailed and sustained examination of the scope, purpose and practical application of crisis and disaster management communication in this critical region of the African continent, sub-Saharan Africa (SSA). The volume lays the foundation that enables a nuanced appreciation of two significant issues. The first pertains to SSA’s vulnerability to both natural and man-made phenomena. Secondly, it argues that communication plays a critical role in so far as the identification, social construction, raising awareness, preparation, mitigation and eradication of crises and disasters in the region. Communication plays a critical role in potentially reducing the impacts of crises and disasters before their occurrence. This handbook is a key resource for academics, students and practitioners in areas such as political communication, media communication, language and communication, brand communication, social/digital media communication, and crisis communication, among others.
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