Bringing Technology and Innovation into the Boardroom
Produktnummer:
1839f0160d9b5e4da197abd5c01eb74493
| Autor: | Management, European Institute for Technology and Innovation |
|---|---|
| Themengebiete: | General Management business innovation innovation management management marketing organization strategic management strategy |
| Veröffentlichungsdatum: | 01.01.2004 |
| EAN: | 9781349432462 |
| Sprache: | Englisch |
| Seitenzahl: | 414 |
| Produktart: | Kartoniert / Broschiert |
| Verlag: | Palgrave Macmillan UK |
| Untertitel: | Strategy, Innovation and Competences for Business Value |
Produktinformationen "Bringing Technology and Innovation into the Boardroom"
Europe is waking up to the challenge of technology and innovation. We see EU commitment to spend 3% of GDP on R&D, but who is thinking about how to spend? Who is thinking about technology management? Does the corporate board have the means to manage this spend? Should some percentage of the R&D be spent on improving technology and innovation management? This is where this book makes a contribution. It brings together the latest practice, research findings and thinking, presented in a way that addresses top management requirements. The goal is to secure the economic future of the firm, in the context of a sustainable industry and society. Using the ideas and methods in this book, the board can assess and improve its own ability to deal with the challenge of technology and innovation.
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